Hmm, found another part just down the page, which also doesn't make sense (page 146).
The first reason (territory access) is useful in scenarios in which access to a territory(ies) is denied to your company but available for other companies. And, you need territory access to complete a game goal or a special task. You create a secondary company to gain access to a territory and then merge the secondary company into your main company so you can have the access rights. It marries together with a PNW goal very nicely. If there is no PNW goal then let the secondary company go to ruin and then merge it into your main company. If your main company can buy access rights, it is cheaper for your main company to buy the territory rights rather than go through a merger.
This last sentence is not true, and is contradicted in the next paragraph. It is almost always cheaper to create a secondary company for territory access costs, as the handbook then proceeds to explain.
Here is how to start a second company for territory access rights (without a PNW goal):
Let's say it will cost a million bucks to buy the access rights to a territory. You start a new company and invest $100K of your purchasing power
with outside investors adding $600K (you must have over $600K invested in order to immediately take out a bond). This puts $700K in to your new company. You issue a bond for $490 and issue stock twice, adding more money. Your new company now has a cash account of about $1308K. You buy the territory rights for a million and then spend the remaining money on buying back stock (don't buy any track, stations or industry which adds worth to your company). You retake chairmanship of your main company, unpause the game and watch the share price fall in your secondary company to a $1/share. Pause the game again and immediately proceed with a merger offering $2/share. The territory access is now in the hands of your main company. Pay off the bond debt you just inherited from the secondary company. A million dollar access fee only cost your company $526K – what a bargain!
Ok, this will work as described, but it's not optimal. In fact it's far from optimal. How about a $3 million access fee only costing your company $300k or less? Wouldn't that be better? It's possible too.
At this stage we are talking about dirty tricks anyway, so you might as well go hard. How much investor cash you can get for any secondary company depends on several things, one of which is how long it has been since you last used a dirty trick. If you just trashed a company the previous year you may only be offered investor cash equal to 50% of what you put up in personal cash. In this situation you should NOT try to use such a company for territory access UNLESS you can raise an amount far in excess of the actual access cost (see explanation further down*) or unless you don't care about the effect on your PNW (it will be bad).
But first let's deal with a usual simple case, where you have been running your main company well for years and haven't used any dirty tricks for a long time. In this situation investors will usually be prepared to offer you a lot of cash. You should try playing with the sliders to maximise the
ratio between investor cash and your own cash. You want to put in the absolute minimum of your own money, and you also want the total amount raised to be
equal to or greater than the territory access cost. This is important, because you do
not want to take out any bonds. You can issue stock in the second company, but there is no advantage in doing so. It is better to just raise the required amount from investors.
Why is it better? Because you are going to get out of this without taking a hit to your PNW. To do this, you want the stock price as high as possible, and that means you do not want to be issuing stock after the company is formed. That will only drop the stock price, which is not to your personal advantage. The reason for no bonds is to minimise the merger cost to your main company. Why take on $500k liability at 11% interest if you don't have to? Better to make investors wear that $500k and leave your main company in the clear.
As an example, let's say you get offered $2,250k of investor cash to match $750k of your own, and you want access to a $3 million territory. Take this deal. It's good. If you can get $2700k from investors for $300k of your own, even better. Either will end up giving you a PNW boost. So, you form the company and buy access to the territory. Company is now broke and has a credit rating of F. Immediately sell all your stock in the company. Don't wait. Do it right now. Now resign the chair and short sell as much stock as possible. Resume the chair of your main company and briefly un-pause the game before pausing it again. The stock price in the second company should crash to near zero. If it doesn't appear to have crashed quite enough (experience is a guide here) play the game normally for a bit while keeping an eye on the stock price.
As soon as you think it is as low as it will go, or near enough, immediately pay off your short sells (which will make you lotsa bucks) and then
buy up all the stock in the company. It will probably only cost you $50-100k. You can now merge the company into your main company, setting the merger price slider wherever you like: higher if you want a slight PNW boost, lower if you want the minimum merger price to maximise CBV. Even with the slider set to the higher level it should still only cost your company a couple of hundred K for the merger, and you should get a PNW boost of several hundred.
*Ok, that's the simple case. Now for the more complex ones. Let's say you have been having fun with dirty tricks, and you can only get investors to offer you 50% of what you put up. If you put up $2 million of your own cash with $1 million investor cash, and then immediately sink the company with a $3 million access cost, you are going to lose on the deal. You are going to lose quite a lot. The merger will still be cheap for your main company, but your PNW will take a walloping. This is not good, and can lead to margin calls and all sorts of nastiness.
However, this ratio of your cash to investor cash can still work providing, and this is critical, you can raise a total amount that is vastly bigger than the amount needed for the territory access. The reason you will need a large excess is so that you can minimise your loss of PNW on the deal. If you can raise $6 million from $4 million of your own plus $2 million from investors, you have scope to purchase the territory access for $3 million while still having another $3 million for PNW-saving dirty tricks.
In this case, you would form the company and purchase the territory access, then you would use the remaining $3 million to buy back stock. Obviously, you want to hold onto all your stock while the buybacks are in progress, not selling them until the price has been jacked as high as possible. If all publicly available stock has been bought back and there is still company cash available, sell off chunks of your stock and have the company buy them back. Once all the company cash is gone, immediately sell all your stock and resign from the chair. Now short sell as much stock as you can, resume the chair of your main company, unpause the game to crash the stock price in the target company, buy up all its stock, and go ahead with the merger. Your company will still get it cheap, and you should be ok for PNW.